Be at the cutting edge of marketing!
The Bachelor of Business Administration 专注于市场营销与当代营销趋势是一致的, 工业需求和营销管理技能实践今天. This major educates students in terminology and concepts of the highly sophisticated areas of marketing management.
Students in this program have opportunities to participate in actual marketing problems in various types of organizations.
Learn More About The BBA Program
In the Bachelor of Business Administration program you’ll combine core courses in the business disciplines with electives that will customize your own program of study for your chosen concentration.
工商管理硕士学生选择的专业:
- Accounting Concentration
- Digital Marketing Concentration
- Economics & Finance Concentration
- Entrepreneurship Concentration
- Esports Management Concentration
- Health Care Management Concentration
- Information Systems & Technologies Concentration
- Management Concentration
- Marketing Concentration
- Sport Management Concentration
Our program is also accredited by the 促进大学商学院协会. AACSB International accreditation is the hallmark of excellence in management and business education. 它代表了全球商学院的最高成就标准, 它承认商学院提供高质量的商业课程. 有适当的程序来确保将来的持续改进. Therefore students and alumni can be proud of earning a degree from an institution that has taken its place among other world-wide leaders in business education.
Minor in This Program
The Minor in Business Administration consists of a sequence of six required courses designed to provide the foundation for the degree-seeking student desiring a business supplement to a non-business degree program. In addition to providing a general knowledge of business practices and terminology this program prepares a student to take additional business courses either at the undergraduate or graduate level. Faculty members from the School of Business are available to advise students about career opportunities and further study beyond the requirements for the minor in Business Administration. All courses are three credit-hour courses:
Course Requirements
Course | Title |
BA 203 | Statistics and Data Analysis for Business |
BA 211 | Principles of Accounting I |
BA 212 | Principles of Accounting II |
BA 307 | 管理与组织行为学导论 |
EC 211 | Principles of Macroeconomics |
EC 212 | Principles of Microeconomics |
商务专业的学生不能辅修其他商业课程.
Internship Possibilities
The Career & 专业发展人员帮助雪兰多学生搜索和申请 internships related to their major and career goals. Internships 在你未来找工作的过程中,让自己与众不同, provide hands on experience in your field, 让你根据自己的专业选择不同的职业道路, 并帮助你在毕业前找到一份适合你的工作.
Career and Salary Possibilities
工商管理和市场营销专业的职业和薪酬示例:
- Marketing Director: $36,614 – $122,449
- Sales Director: $122,000
- Account Manager, Sales: $63,500
- Web Content Editor: $46,200
- Copywriter: $45,000
Amy Robertson ‘17 is a marketing coordinator for Boys & 弗吉尼亚州西南部的女孩俱乐部通过美国服务队VISTA. Robertson believes her time at Shenandoah helped prepare her to participate in AmeriCorps VISTA. “I now serve with a heart that is excited to hear someone’s passion and develop a way to get others excited.”
Career & Professional Development provides a comprehensive range of services and resources to assist Shenandoah students in their career search. 提供的服务包括制作简历和求职信, mock interviews, and professional dining etiquette workshops.
Classes
The Bachelor of Business Administration 学位要求学生完成30学分的通识教育课程, 42学时的商业相关课程和24门非商业选修课程. In addition, Marketing Concentration students are also required to complete 24 credit hours of Marketing-focused business elective course work including a minimum of 9 credits from the following:
BA-361 |
Marketing Research & Development |
BA-362 |
Marketing Communications |
BA-363 |
Consumer Behavior |
BA-460 |
Marketing & Brand Strategy |
BA-464 |
International Marketing |
学习支持服务提供给所有学生在每门课程谢南多厄. Free peer tutoring with a student who has previously succeeded in the course is available for any course across the university. The Writing Center is available for every stage of the writing process from thesis development to proofreading and bibliography assistance. 数学浓缩中心提供数学和科学援助. Professors and Academic Advisors across the university also have office hours and open door policies to ensure Shenandoah students succeed academically.
Join the Honors Program
荣誉课程是一个多学科的荣誉课程,适合有好奇心的学生, creative, self-motivated, 并且渴望参与他们的教育和社区.
荣誉课程的学生不仅参加强调合作的荣誉课程, service, and communication, but they will also have the opportunity to develop aspects of the program based on their own interests and goals. 通过参加荣誉课程,你将获得这些工具, knowledge and experiences necessary to make meaningful contributions to your community – whether it be globally, locally, or specific to your life’s work. You will have access to unique courses, exciting experiences and a community of peers and faculty who never stop asking questions and striving for excellence.
Application Information
澳门网上赌博平台实行滚动招生,全年接受申请. 对申请进行单独和全面的审查.
Submit your application, review required admission materials, and find our admissions standards.
Meet the Faculty
商学院的学生和他们的教授之间有一种特殊的纽带. Students enjoy close professional relationships with academically and professionally experienced faculty who mentor them in and out of the classroom. 这仍然是澳门网上赌博平台商业教育的一个标志. Students also benefit from our executives-in-residence who works with both professors and students to broaden the student’s focus beyond the classroom.
Fast-Track To Your MBA
Looking to Transfer and Get Your MBA Fast?
We have the 2+1 option! 如果你是一个有两年大学学分的转校生, you can take advantage of the 2+1 option that allows you to transition from an associate of arts degree in business to the BBA degree and subsequently the MBA degree – all in five years!
开始你的大学第一年,快速进入你的MBA
Check out our 4+1 option! 如果你参加了澳门网上赌博平台的四年制工商管理学士学位课程, 你可以利用4+1的选择,在额外一年的课程中获得MBA学位.
作为谢南多工商管理硕士的学生,你会自动被考虑进入我们的MBA课程. 如果你符合条件,你将被通知接受 assured pre-admission MBA program!
Study Abroad
让出国留学成为你大学生活的亮点! 不管你是去一年,一个学期,还是几个星期. 你永远不会忘记在另一种文化中的学习! The 国际项目中心在这里帮助你计划你的留学经历. Start your planning early to ensure the courses you complete abroad count toward your degree and you graduate on time.
Global Experiential Learning (GEL) Program
全球体验式学习(GEL)项目为谢南多学生提供短期的学习机会, faculty-led, study-abroad experience for academic credit. These short-term, credit-bearing, 教师主导的项目提供寒假, spring break, and during the summer. 如果一门课程不是你的专业,它可以作为选修课.
Study Abroad
澳门网上赌博平台是国际学生交流计划(ISEP)的成员。, a global network of 300 universities. This partnership allows students to study for a full semester or year at other member campuses abroad. 通过与他们的学术顾问和留学顾问密切合作, 学生可以在获得谢南多学分的同时,在国外学习英语授课.
Shenandoah University also maintains direct partnerships with several universities around the world. These relationships allow students from SU to study abroad as exchange students and students from these universities to study at SU. 所有合作大学都提供英语授课课程.
想要出国留学的商科学生应该考虑在Audencia学习. Located in the city of Nantes, France, 2 hours from Paris, Audencia is an AACSB accredited university that specializes in courses in Business and Mass Communications.
Plan your Semester Study Abroad Experience
Short Term Exchange Program
The January Business exchange program with SU partner university Audencia in France provides an experience of a lifetime while completing undergraduate or graduate credit hours. Through coursework, city tours, and company visits, you will have the opportunity to strengthen your knowledge and understanding of European management practices and the European market. All courses are taught in English.